Consumer ratings for every chain limited-time offer
Menu Checker is the platform for restaurant chain owners and decision makers. It contains consumer ratings for the new menu items and limited-time offers at the top chains. It's a powerful tool that predicts what will sell based on the purchase intent, uniqueness, draw, and more. The platform aggregates and analyzes the results of the independently held surveys via focus groups.
Build online survey service
The customer’s initial requirements were for the tool to serve as an automated online survey service. There should be the ability to launch surveys, add different menu items, and get automatic survey updates. Also, the service should analyze the survey data, process necessary calculations, and display survey results in a coherent convenient way.
Customization & bot protection
The primary challenge while building the service was to let a manager configure surveys with different parameters. Most importantly, we had to make sure that the tool would be able to identify bots and eliminate them from the surveys for high-quality results.
Reducing calculation time
There was no chance that calculating survey results would take days or even hours, so we also had to work hard to minimize data calculation speed after each survey.
Visual thinking in action
Our design team was responsible for the data display. It had to look structured and clear despite the large volumes of data. We decided to use charts to display the menu items in the most transparent way.
Since the service should become a one-page application, we were using the maximum of our design capabilities to organize huge data volumes on one page.
Cloud computing based on neural networks
We used modern cutting-edge front-end and back-end technologies to process and display data, as well as run surveys.
Fully automated survey solution
MenuChecker is a fully automated tool for restaurant chains to run surveys and identify consumer ratings for the new menu items and limited-time offers. The surveys run with a predefined set of item types, demographics settings, and more detailed preferences. MenuChecker owns its capabilities to the fully automatic calculations algorithm that sends the data to the analytics processor after each survey. Monthly, the tool polls around 15K respondents while holding 4-5 surveys. The scheduled surveys go over 300-400 menu items while custom-ones can go over 20-150 items.
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