ImoXchange case

How to make
the tool for discovering
market opportunities
?

Dive in

Compehensive data for decision makers

ImoXchange is a powerful tool for import analytics in Jamaica. It was built to help national buyers discover full information about the importers of goods in different market segments, as well as help sellers interested in Jamaica understand the potential competition and decide on the best ways to enter and operate on the market.

About
See next: customer needs
Make subscription-based service
See next: the main challenge

Challenge #1

How to generate data reports in minutes, not hours?

Our tech specialists had to put special attention to making sure that generating reports wouldn't take hours. The optimization of the database structure and connection speed was an important condition for making the tool that would work super fast.

How to generate data reports in minutes, not hours?

Challenge #2

How to make all payment systems fit to the service?

In addition, the team had to find the fitting payment system to integrate into the service since not all payment systems work with businesses registered in Jamaica.

How to make all payment systems fit to the service?
See next: design process

Design process

Visual thinking in action

We used the best practices of UX and UI design to make sure that even long tables and huge charts were displaying comfortably to the users.

Our special accomplishment was designing an interactive map for the data output in the form of a world map. Through this infographic, a user can see the quick stats on Jamaica’s import trends from different countries.

Wireframes

Design implementation

Design 1Design 2Design 3Design 4
See next: development process

Development process

Secured solution

Our tech team has built a single page application using modern front-end and back-end technologies, such as React, Redux, and Microsoft.Net Core. We secured authentication processes with JSON Web Token and set up email sending automation via Amazon AWS SES. Also we integrated such payment systems as PayPal, Paymentwall, and Square.

Technology stack
ReactReduxMicrosoft .NetAmazon AWS SESFigmaAxure
See next: RESULTS

Result

Comprehensive country-wide analytics platform

The online subscription-based platform ImoXchange offers comprehensive information on Jamaica’s imports covering 9 industrial sectors, 62 sub-sectors, 1,593 product categories, and 50 countries that supply 99% of the country’s import. This is a product that every local buyer-distributor and foreign seller-supplier of Jamaican goods will find significantly valuable as a corporate learning and decision-making tool to help increase sales in the Jamaican market.

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